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W2H now has text message conversations! What does this mean? Well, in the past, we had bidirectional text, but could really only ask one question and get one response. Well now, we can have conversations over text with branching logic based on participant responses! You could have a conversation asking your participants 50 consecutive questions if you wanted… but that might be a little too much.
Text conversations will be built like a survey, with questions types of: free text, multiple choice or yes/no. With participant responses that are defined, like multiple choice and yes/no, you will be able to build different branches of questions based on a participant’s response.
You will be able to schedule these structured conversations OR you can trigger a conversation based on a participant texting in a certain keyword.
Another addition to message scheduling is the ability to easily set your business, nights and weekend hours study wide. With this new feature your responses to participants can be different depending on your business hour schedule.
Variables will also be available in your text conversations, making the messages easily personalized for your participants!
Behind the Scenes
Use 'display' answer in data/survey variables rather than coded value
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